To boycott the bill still being proposed by Australia, Facebook issued a statement on the 17th to launch a strong response, restricting Australian news media and local users so that they cannot share or view news content on Facebook.
The birth of social platforms has allowed news to spread faster and more widely, but this is more than that for the news industry that produces content. When a lot of news information sparked discussion on social platforms, the news media did not get relative benefits, and more than half of online advertising revenue fell into the pockets of large online platforms such as Google and Facebook. Therefore, Australia drafted a bill in the second half of 2020, requiring Google and Facebook to pay publishers for news content displayed on online platforms.
To this end, Facebook launched an action to prohibit Australian media from posting any content on its fan page. Although international news media can publish normally, Australian users cannot view or share news links, and non-Australian users cannot view or share news from Australian media. link. Local users even reported that many non-news fan groups, including platforms for sharing Wuhan pneumonia, weather, and other information, or talking about government governance, we're unable to visit normally.
Facebook's ban undoubtedly showed strong resistance to the bill still under the proposal, saying that the bill “misunderstood” the relationship between Facebook and news. The influence of this bill may extend to the world and become a precedent cited by other countries.
The Australian government made official calls to Facebook, believing that the move was just destroying the company's image.
In an interview with the Australian Broadcasting Corporation (Australian Broadcasting Corporation) on the morning of the 18th, Australian Communications Minister Paul Fletcher said that Facebook needs to think carefully about what this means for its reputation and status. The Australian Finance Minister Josh Frydenberg tweeted that he had had a "constructive discussion" with Facebook CEO Mark Zuckerberg on the morning of the 18th, and some unresolved issues were raised. The two sides will continue to talk and seek consensus. . However, a Facebook source revealed to the media that Mark Zuckerberg was once again disappointed in the discussions between the bill and the Australian authorities, but stated that Facebook will continue to communicate.